you too can be a successful, fit, bazillionaire

June 25, 2008 at 11:11 pm | Posted in Professional Development | Leave a comment
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Guess I’m in a cynical mood tonight. Just read Seth Godin’s post on the five easy pieces of marketing.  The other day I was looking at the pragmatic marketing framework, which they have successfully made into their corporate logo.  And while at the gym I saw that they were interviewing Richard Kiyosaki to get his “expert” advice on the mortgage situation.  Seems we’re just swimming in folks who have it all figured out.

What is an “expert” anyway?  How many successes do you need to make you one?  And what credentials are required before you can start amassing a following?  Every Saturday morning during college football season, I watch college game day.  And every Saturday night I laugh at how they know no more than anyone else as to what would happen that day.  There are just way too many variables to calculate and you’re dealing with those pesky humans who tend to screw up the best “predictive models” with their emotions, passions, prejudices, etc.  Seems some folks are just experts and being experts. For my money, the best “experts” are the ones who make you think.  And work.  And enable you to solve problems and create you OWN methodology to fit a problem you encounter.

So how ’bout it?  What do you get out of “experts?”  How much do you really retain over time?  How much do you implement?  Can they really lead to success by copying their formulas?  Or does success much more depend on that crazy chemistry thing I talked about yesterday?

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